A conversion occurs when a visitor does something important on the website that moves them one step closer to becoming a customer. Examples include signing up for a newsletter, filling in a quote request form, or completing a contact form.
Conversion optimization is the process of improving the rate at which a conversion occurs. Through the use of persuasive well-written content, credible professional designs, and an effective funnel that leads visitors to the goal, you can maximize the number of visitors that convert to sales or leads.
Conversion optimization helps you grow revenue, improve ROI, reduce costs and save money. At the same time it can help you generate more leads and sales with the traffic you are already getting. The more effectively your site converts visitors into customers, the better your return on investment.
Too many businesses fail to capitalize on their existing traffic because they haven't defined a goal for their user and optimized their site to drive users to that goal.
At Graphically Speaking, our Internet marketing specialists can help measure and improve your conversion rates. We use proven techniques that streamline the lead development process. We determine what problems your visitors are looking to solve and adjust your website to easily answer their needs.
We look to make improvements in several areas to increase your conversion rates:
At Graphically Speaking, we know that getting visitors to your website is only half the battle. Let us help you maximize your earning potential and achieve your goals.