Email Marketing

What is Email Marketing?

Use email to communicate with a group of people. Examples of email marketing include newsletters, promotions, and alerts.

An effective email marketing campaign can increase awareness of your company and build client relationships. It is a proven and effective method of gathering repeat business from existing clients and increasing your credibility.

Why Email Marketing?

Connect consumers with the information they need. With a proper email campaign, you can deliver effective, targeted and measurable emails right into a consumer's inbox.

Email marketing can help you nurture leads, convert interested parties into paying customers and keep you top of mind. It can help in all areas of the sales cycle, from lead nurturing to improving customer retention after a sale.

In a recent MarketingSherpa survey, email marketing was one of the top three investments in B2B marketing budgets. 67% of businesses expect their email marketing budgets to increase from 2011 to 2012.

Newsletters, surveys, and promotions are remarkable at nurturing and reviving interest in a company's product or services.

Email is an integral part of any Internet marketing strategy and a proven marketing tactic that more and more businesses are relying on.

Our Email Marketing Services

Graphically Speaking has extensive experience developing email marketing initiatives for both small and large clients.

From monthly newsletter to complex marketing campaigns we work with you to develop and implement long-term email marketing solutions that work for your business.

Our Internet marketing specialists can help you with the following and more:

  • Develop an email marketing campaign strategy: We work with you to develop a campaign that works for your business, identifying available opportunities, determining the proper content, pinpointing the best customer segments, and setting the right schedule for your email initiatives.
  • Design custom email or newsletter templates. We can custom design an email that best represents your business.
  • Manage your email list: Are you just starting your email marketing initiatives? We can generate ideas for growing and expanding your email list. Have an existing list that has gotten out of hand? We provide email list clean up and management services as well.
  • Report on campaign performance: Analyze your campaign to determine successes and areas of improvement. Our Internet marketing specialists will help you understand the performance of your campaign.

Whether you are looking for a one-time email campaign or the development of an ongoing newsletter, Graphically Speaking has the expertise and capability to help you develop and execute a successful email marketing initiative.

Contact us for more info

Email marketing is as effective as paper-based marketing but it is 78% less costly.