Pay Per Click Advertising (PPC)

VancouverWhat is Pay Per Click Advertising?

Gain traffic to your site by purchasing ads on search engines such as Google and Bing. Often referred to as search engine marketing or cost per click (CPC) advertising, pay per click advertising (PPC) lets you bid on keywords relevant to your businesses and attract visitors already interested in your products and services.

Why do Pay Per Click Advertising?

Connect with customers at the exact moment they are searching for your services. No other form of online advertising provides as direct a link between customer intent and your business offering.

Use pay per click advertising as an easy, immediate, and cost-effective way to increase targeted, qualified traffic to your site. Even if your site is showing up high in organic search engine rankings, a pay per click campaign tailored to a specific product or service can draw in more potential customers.

A successful pay per click advertising campaign can be used to:

  • Increase web exposure
  • Promote new products and services
  • Drive traffic to capture leads and build a prospect list
  • Test marketing strategies
  • Research potential customers' needs and wants
  • And much more.

Our Pay Per Click Advertising Services

At Graphically Speaking, we work with you to define your pay per click advertising goals, develop targeted keywords, write effective ad copy, set competitive budgets, and these are just part of the services we offer.

  • Campaign Development: Our Internet marketing experts will identify the best keywords to target and build a successful PPC campaign for your business using tools like Google AdWords and Microsoft AdCenter.
  • Campaign Management: Managing a successful pay-per-click campaign requires close analysis of results. We will monitor the progress of your PPC campaigns, setting up goals and funnels for your website's conversion targets. This allows us to effectively measure the success of your paid search marketing efforts so you can maximize your ROI.

Graphically Speaking's pay per click specialists routinely takes Google AdWords exams for certification. We have provided many tailored pay per click advertising campaigns to our clients in the past. Take advantage of this effective online advertising opportunity today.

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You can be above your competition in online ads even if they are paying more money than you.